Local SEO provides potential customers the information that they want, when they want it. ... Even if your business does not have a website, local SEO helps your business stand out in local searches, and helps drive more traffic through online leads.

Paid search is a form of digital marketing where search engines such as Google and Bing allow advertisers to show ads on their search engine results pages (SERPs). Paid search works on a pay-per-click model, meaning you do exactly that – until someone clicks on your ad, you don't pay.

Google Maps is a Web-based service that provides detailed information about geographical regions and sites around the world. In addition to conventional road maps, Google Maps offers aerial and satellite views of many places. In some cities, Google Maps offers street views.

Web design is the process of creating websites. It encompasses several different aspects, including web page layout, content production, and graphic design. While the terms web design and web development are often used interchangeably, web design is technically a subset of the broader category of web development.

Link building is when you get other websites or blogs to link to your site's pages in order to improve your search engine rankings. The engines crawl the web looking for links between your web pages and other websites to decide how valid your content is and thus where your page should rank in their search results.

Custom email template is an email template which a company creates using its brand identity — colours, fonts, etc. — to use multiple times by adding different text and images to meet the particular email marketing goal.